Project Details
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Country
USA
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Industry
Manufacturing
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Technology
Magento, NetSuite ERP
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ERP Integration
NetSuite
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Ecommerce
Magento
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800+Clients
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450+Geeks
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33+Countries
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20+Years
Overview & Challenges
The Cary Company Magento, NetSuite ERP
Critical Business Requirements
The client is a leading provider of Containers & Packaging, Raw Materials/Specialty Chemicals, Spill Control Products and Filtration Solutions for both industry and consumer. The client came in contact with NavSoft to streamline their business operations and enhance customer experience.
- There was a high number of cancelled orders in their store due to delay in order processing from the back-end.
- There was no data synchronization between the client's ERP system & online Magento store which was causing poor customer experience.
- The client was experiencing lots of issues in fulfilling orders due to missing of a logistics service integration.
- The client was looking for an integrated solution for their sales reps to take sales orders. Previously, their sales reps were using spreadsheet to take sales orders and it involved a lot of manual work which was making it take consuming, extremely slow and highly error prone.
- The client was needed a push notification service which will make the customers abreast about the orders – anytime, from anywhere.
Approach
Navsoft has seamlessly integrated the client's existing NetSuite ERP system with their Magento store in order to sync orders, customers, inventory, pricing, and other key data points for a better customer experience and business processes. It was a major breakthrough in the client's business and helped them provide better user experience to their B2B customers.
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Seamless Data Syncing Between NetSuite & Magento
- Automatic transferred of the product stock data from the client's NetSuite ERP system to their Magento store and allowed B2B buyers to place their orders without interruption.
- Seamless order data syncing from the client's Magento store to their NetSuite ERP system which helped them to fulfill the orders without any delay and delivery better customer experience.
- Synced sales order data from the client's NetSuite ERP system to their Magento store and reduced unnecessary delay in the shipment process.
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Value Added Services for Better Productivity
- Integrated Emarsys mailing service API with the client's NetSuite ERP system for sending automatic push notifications to the B2B customers.
- Integrated ShipperHQ API with the client's NetSuite ERP system for creating the shipment and reducing the fulfillment time of the orders.
- Integrated CyberSource payment gateway API with the client Magento store and allowed customers to pay online using debit/credit cards.
- Customized the Sales Order form in the client's NetSuite ERP system and aligned it with the client's business requirements.
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Enhanced Customer's Shopping Experience
- Implemented custom order flow in the client's Magento B2B store and provided B2C like easy & seamless user experience.
- Improved end-user experience by reducing order delivery time and push notifications at different touch points.
- Increased productivity by eliminating manual tracking of sales data at different sources.
Measurable Results
Seamless data syncing between the client's Magento store and NetSuite ERP system helped them to improve their business growth while solving the data distribution challenges. Also, integration of the 3rd party logistic service, payment gateway and push notifications have delivered a marvelous customer experience. The company has gained significant advantages by using our custom solution.
54%
Sales Conversion Rate Increased
46%
Productivity Rate Increased
37%
Order Delivery Time Reduced
51%
Returning Customer Rate Increased
Key Takeaways
Navsoft has integrated the client's NetSuite ERP system with their Magento B2B store and established seamless data connectivity to sustain the business growth of the client. We analyzed the existing business processes of the client and designed a workable governance model based on their business priorities and implementation road-map for integrating Magento store with NetSuite ERP system.
o1. Integration of NetSuite & Magento
Bi-directioanl data syncing of orders, customers, inventory, pricing, and other key data points between the client Magento store and NetSuite ERP system using SOAP web services.
02. Automated Push Notifications
Emarsys mailing service (using API) integration with NetSuite ERP system for sending push notifications to customers.
03. Logistic Service Integration
ShipperHQ integration (using API) with NetSuite for reducing the fulfillment time of orders.
04. Payment Gateway Integration
CyberSource payment gateway integration with the Magento store for capturing online payment
05. Connecting Sales Order Data
Customized Sales Order form and aligned it with the client's business requirements.
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