• 800+
    Clients
  • 450+
    Geeks
  • 33+
    Countries
  • 20+
    Years

Project Details

  • Country

    Iraq

  • Industry

    Retail Solution

  • Technology

    Mobile App, Website

  • Database

    MS SQL Server

  • Platform

    PHP YII Framework

Overview & Challenges

Shopini Mobile App, Website

Critical Business Requirements

  • The client needed a web based marketplace platform that can showcase thousands of products from the vendors in an easy and user-friendly manner.
  • The client need a mobile app to connect the merchants with the buyers online and create a seamless shopping experience for customers.
  • The client's business model was to allow merchants to build their own store and directly sell their products to the customers.
  • The client wanted a real-time order tracking mechanism that can help the customers to abreast about their orders’ shipment status round the clock.
  • The client needed a detailed report with drill-down on sales, revues, merchants, customers, etc. to incorporate data-driven business decisions.
  • The client wanted a reward pointing system that can encourage the customers to buy the products and earn reward points which would be redeemed during their next purchase.
  • The client was looking for a smart and advanced search feature in the mobile app that would help the customers to find their desired products easily and buy though one-page checkout.
Approach

Measurable Results

Navsoft has analysed the client’s business requirements with considering the contemporary market to build the road map of the multi-vendor marketplace platform. Upon getting a clear idea and brainstorming, we have delivered a smart & innovative solution to the client. We focused on making user-friendly shopping experience for customers by developing mobile app so that the customers can make purchase from anywhere and at any time. The company has gained following heights using our multi-vendor marketplace platform:

31%

Sales Conversion Rate Increased

45%

Operational Cost Reduced

37%

Returning Customers Rate Increased

52%

Order Processing Speed Increased

Key Takeaways

Navsoft has built a ground breaking multi-vendor marketplace platform for a large enterprise in Iraq. This application has helped our client to streamline their online business operations and increase i sales and profitability. We helped our client to create seamless buying experience from this platform and also make faster seller onboarding process to join more and more sellers to this platform. Following are the key features of this platform:

01. Engage Customers On All Devices

Built web & mobile app for buyers so that they can come online from any device and complete their purchase by few clicks.

02. Seamless Shopping Experience

Smart & intuitive product search along with brand & category wise product listing helps to create the seamless shopping experience of the buyers.

03. Category Specific Reward Points

Each category has its own reward points and the buyers can earn that points when they purchase a product listed under that category.

04. Intelligent Search with Filtering

The platform has an intelligent products search feature with auto-complete phrases. Buyers can also apply multiple filter criteria on the search result.

05. Order Processing & Shipment

The buyer app has order tracking feature using which customers can track live status of their orders and stay abreast in real-time.

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